Wholesale
Bring Forever Lily
to your shelves
Gently illustrated baby shower games, keepsake memory books and milestone cards — designed in‑house, boxed and ready to gift.
Why stock us
Made to be reordered, not remaindered
Designed in‑house
Every illustration is ours — gender‑neutral, giftable, and nothing you'll see on a dozen other shelves.
Shelf‑ready
Boxed and finished for display straight out of the carton — no repackaging needed.
Proven sellers
Our baby shower bundles and memory books are repeat bestsellers direct to parents and gift‑buyers.
UK‑based
Dispatched from the UK with steady stock — no waiting months on a container.
The range
Our wholesale collections
Baby Memory Books
Keepsake books charting baby's first year, jungle‑motif illustrations throughout.
From £14.95 RRPBaby Shower Game Bundles
Six‑game boxed sets — Jungle, Teddy Bear, Baby Boy/Girl and neutral themes.
From £9.95 RRPMilestone Card Packs
40‑card keepsake sets recording baby's first‑year ages and achievements.
From £9.95 RRPWelcome Signs
Printed baby shower decor and posters across several finishes and sizes.
From £17.95 RRPHen Party Bundles
Eight‑game boxed sets, ready to play straight from the packaging.
From £10.95 RRPWedding Planner
A 118‑page organiser for ceremony, reception, guests and wedding‑day details.
From £19.95 RRPFull range, current RRPs and stock levels are shared with your trade price list once your account is approved.
The details
Trade terms
- Minimum opening order
- £150
- Minimum re‑order
- £100
- Trade discount
- 40% off RRP
- Payment terms
- Payment on order, by card or bank transfer
- Dispatch
- Within 5 working days of order
- Resale policy
- Sold at full RRP, in‑store or on your own website only. No discounting, and no listing on third‑party marketplaces (Amazon, eBay, Etsy and similar).
- Who we work with
- Independent gift shops, baby boutiques, concept stores and online retailers.
Getting started
How it works
Apply
Send your business name, website or Instagram, and the type of store you run.
Get approved
We'll confirm your account and send the full wholesale catalogue and price list — usually within 2 working days.
Order
Place your order by email. We'll confirm stock and give you an estimated dispatch date.
Ready when you are
Apply for a trade account
Email us to get started
Include the following and we'll come back to you within 2 working days:
- Business name and website or Instagram
- Type of store (independent shop, online, concept store, etc.)
- Country or region you trade in
- Products you're interested in
Questions
